The Layup Line
A Series of Short Shots
David Stern, Take a Lesson from Kevin Pritchard
Some teams shroud the draft process in a cloak of secrecy, but not the Blazers. They’ve more or less opened their draft process to the public.
Since arriving at Portland, Kevin Pritchard has transformed the team into something of a model franchise. On the court, they’re a soon-to-be powerhouse with legitimate championship aspirations. Off the court, Pritchard and the PR department have taken the refreshing tact of building intimacy with their fan base through a high level of accessibility. I’m not a Blazers fan, but I love them for it.
David Stern, take note. This is more than a clever way to promote the draft by leveraging available technologies. What the Blazers have provided is a blueprint in miniature for a model of transparency that should be adopted by the league at every level, and especially at the level of alleged widespread referee misconduct.
I’ve embedded a few videos from Blazers draft camp in the posts below to give you a flavor of what they’re up to. You can find more at Blazers Blog.
